Situated in the heart of Geneva, between the Petite Rade and the Rhône, in the immediate vicinity of the prestigious banking district, this is a strategic area for rooftop signage. This exceptional location enjoys unrivalled visibility thanks to a constant flow of local and international visitors, including business tourists and financial professionals frequenting this key thoroughfare.
Maximum visibility for luxury brands and financial institutions
Positioned in the immediate vicinity of the Pont de la Coulouvrenière and at the crossroads of the main traffic arteries, this prestigious address guarantees optimum exposure. Visible from the Mandarin Oriental and the banks of the Rhône, the illuminated signs installed on these rooftops capture the attention of the many motorists and pedestrians who use this key area of the city.
What's more, the refined environment of the Petite Rade and its direct proximity to the Rue du Rhône, marked by the presence of major luxury brands, banking institutions and historic buildings, enhances the image of any company wishing to appear in this Premium environment. Intimately linked to the image of Geneva's financial center, this area is ideal for reaching a demanding, cosmopolitan audience.
Key features :
Premium location: Petite Rade, quartier des Banques, on the Coulouvrenière bridge between Rive Droite and Rive Gauche. Close to the stores on Rue du Rhône.
Main targets: Business tourists, financial professionals, Geneva population.
Unobstructed view: Visible from the Mandarin Oriental and in the direct axis of the Coulouvrenière bridge.
Visual impact day and night: Thanks to its high position and night-time illumination, the illuminated sign offers exceptional visibility day and night.
Permanent presence: Illuminated rooftop signs are visible at all times, 365 days a year, 24 hours a day, reaching all visitors without language barriers.
Contract duration: Rooftop sites are governed by commercial leases and are concluded for a period of 5 years, renewable by tacit agreement.
Address and rent: on request.
Why choose the Petite Rade and Quartier des Banques for your brand?
Choosing to install your neon sign on the roofs of the Petite Rade means :
1 - Opt for an exceptional location, in a prestigious setting and on one of the main roads linking the 2 shores.
2 - Reach the discreet but no less interesting target of business tourists in the direct vicinity of private financial establishments.
3 - Benefit from high-quality, permanent exposure to reinforce your brand.
Contact us today to find out how this unique location can enhance your visibility and strengthen your brand image.
Which brands are present in the Quartier des Banques?
The current and historic brands that have opted for this prestigious zone are: Tissot, Swisscom, Fiducial, Pilet-Renaud, Citibank, BNP Paribas, CA Indosuez: Tissot, Swisscom, Fiducial, Pilet-Renaud, Citibank, BNP Paribas, CA Indosuez
Want your brand to light up the Quartier des Banques?
Contact us today to find out how this unique location can enhance your visibility and strengthen your brand image.
This location guarantees significant exposure to local and tourist customers who cross the Coulouvrenière bridge or work in the Banques district. A permanent and lasting exposure with a positive impact on this privileged target.
Yes, within the limits of the law, we adapt the intensity of the lighting to fit in perfectly with Geneva's night-time panorama, offering optimum visual impact without harming the environment or local residents.
Our team takes care of all the paperwork and installation, leaving you free to focus on your brand communication (see our services).
Current regulations on night-time lighting and energy savings require that offices, shop windows and advertising systems be switched off between midnight and 6am. Occasional switch-off may also be requested/suggested for events such as fireworks displays.
Prices may vary significantly from one location to another, and confidentiality is required with regard to the parties involved. Prices and conditions are available on request.
